The “Add Yours” sticker is a new way to create viral content chains on the app — and it’s unlike any other sticker in the current line-up. The sticker is just like what it sounds: you add your own media according to whatever prompt a user shares. Users with access to the sticker can add it to their stories and tap it to enter a custom prompt for their community. This could be anything from asking your followers to show their WFH setup to their favourite skincare products.
Viewers can press on the sticker to share it to their own stories, swiping up to add media from their camera roll. When a user shares the “Add Yours” sticker on their stories, a chain reaction begins — their followers and ultimately, any user on Instagram, can take part in the challenge. It's brand new this November and we love it!